KUMAR, A.; SOUNDARARAJA, D. .K.V. A study on customer relationship management in banking sector with special reference to public and private sector banks in tirunelveli district. SMART MOVES JOURNAL IJELLH , [S. l.], p. 14, 2021. Disponível em: https://ijellh.com/index.php/OJS/article/view/4866. Acesso em: 26 jun. 2026.